- Optimizing Marketing Strategy Using Behavioral Economics. eMetrics, Boston, MA. October 2012.
- Workshop: Designing Effective Experiments to Understand and Influence Consumer Behavior. Advanced Analytics and Big Data Forum, San Francisco, CA. April 2012.
- Leveraging Behavioral Economics to Understand Consumer Behavior. MillerCoors Analytics Summit, Las Vegas, NV. March 2012.
- 3 Day Workshop on Business/Predictive Analytics, and Test & Learn. Arying, San Francisco, CA. February 2012
- Understanding Consumer Behavior Through Experimentation. IEG Business Analytics Summit, Las Vegas, NV. January 2012
- To Centralize Or Not To Centralize [analytics], That Is The Question October 10, 2012
- 57 April 1, 2012
- 5 BE Principles All Marketers Must Understand March 26, 2012
- Can Your SSN Determine How Much You Pay For A Commodity? March 23, 2012
- A Test Is Only As Good As The Hypothesis It Tests March 4, 2012